The G1 exhibition system at a glance
The use of an exhibition management system primarily serves to reduce the effort involved in organising and coordinating your representation at the exhibition and at the same time to boost the rate of sales - and to do so measurably.
The modular structure of the G1 exhibition management system is based on four fundamental pillars: firstly, a preparatory phase in which organisational framework conditions are defined alongside processes, interfaces and timings. This is followed by the direct exhibition preparation: invitations are sent to customers and employees, registrations received, exhibition tickets dispatched and logistical services such as hotel bookings and room planning managed for those manning the stand.
At the heart of the whole process is the exhibition itself. Freely configurable individual modules make it possible to tailor the system to individual requirements. Thanks to its web-based provision, the system is available at any time. The period after the exhibition essentially serves for measurability and evaluation.
Among the biggest advantages of the G1 exhibition system are the modular structure and the carefully considered detail processes. Thus we are able not only to offer our customers the full solution, but also to react flexibly to the requirements of individual exhibitions. A key connecting element here is the so-called administration platform. Here user groups are established and core data on employees managed along with dates, rooms or travel arrangements. An adjoining lettershop module makes it possible to send personalised e-mails automatically.
Real-time reporting supplies current statistics.
A total of eight modules can be docked onto the administrators' platform. An efficient employee portal involves the stand team in the preparation process for the exhibition.
An information counter at the exhibition stand speeds up the matching up of visitors and sales staff. The appointment and room management module permits efficient use of the existing space. The recording of leads and the lettershop mean the sales data of visitors are recorded and prepared for a personalised sales dialogue,
whilst the catering module makes it easier to plan and comply with the allocated budget for drinks and snacks at the exhibition stand. And last but not least, the customer dialogue module initiates early contact with interested parties and potential exhibition visitors.