Maybelline New York Show

VIP gala for 1,000 guests
As part of the Mercedes Benz Fashion Week in Berlin, Guest-One (G1) was hard at work in New York once again on behalf of Maybelline. Commissioned by the Berlin-based agency "just another company", G1 took charge of all the participant management for an exclusive VIP event. This included invitation management, the provision of online registration and the setup of a seat management system.

On site G1 ensured a mobile check-in solution using iPhones and two guest managers for rapid and seamless accreditation and admission of the almost 1,000 guests.
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