Opel Kick-off Conference 2017

First-time collaboration with Opel for Guest-One
On behalf of the lead agency jaeger+haeckerhase from Düsseldorf, Guest-One took care of the participant management for the Opel Kick-off Conference for 2017. Around 1,200 guests (Opel dealers, partners and internal employees) from the whole of Germany took part in the one-day conference at the Lokhalle in Göttingen on 6 December.

For the purposes of registration, Guest-One developed an online portal in Opel's corporate design, via which the various participants were able to register. Here different registration variants had to be taken into account, such as individual or group registrations, and different guest categories were also a factor. After successful registration, all guests received their electronic admission ticket by e-mail, which could also be stored in the Apple wallet.

On site Guest-One ensured the rapid and seamless accreditation of all guests. To this end a check-in application was developed that permitted registration within seconds and included automated badge printing. The necessary IT technology was also provided and installed by Guest-One
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